Benchmarks · demo peers
How Lumon Labs compares
Each spot is one metric. The closer to the bullseye, the better you do against 140 seed SaaS companies at the same stage, with the same model. Verified numbers only.
Top quarterMiddleBottom 40%: worth a planTap a corner to see one side. Tab through darts, arrows move between them.
8-Ball
Ask the 8-ball
One number for where you stand, and one thing to say about it. Click, drag or press 8 to shake.
Better than 57% of Seed SaaS
Your overall percentile, from 140 verified peers.
Shake the ball for one thing to say, or fix, before your next investor call.
Dart metrics
Your number, your target and the Seed SaaS median, read from your connected sources.
↑ ↓ move through rows, Enter finds the dart, column names sort.
| Actual | Target | Peer median | |||
|---|---|---|---|---|---|
| Financialaverage 60th percentile | |||||
| MRR growth Stripe | 8.4% | 10.0% | 6.1% | 72nd | |
| MRR Stripe | $42.2K | $45.0K | $28.5K | 71st | |
| Net burn Mercury | $61.3K | $60.0K | $74.0K | 58th | |
| Burn multiple Stripe and Mercury | 2.0x | 1.5x | 2.1x | 56th | |
| Runway Mercury | 14 mo | 18 mo | 16 mo | 41st | |
| Customeraverage 63rd percentile | |||||
| Revenue per customer Stripe | $1,361 | $1,500 | $750 | 84th | |
| Logo retention Stripe | 96.1% | 97.0% | 94.0% | 70th | |
| Net revenue retention Stripe | 104% | 110% | 102% | 57th | |
| Paying customers Stripe | 31 | 40 | 38 | 42nd | |
| Productaverage 53rd percentile | |||||
| Weekly active accounts Google Analytics | 78% | 80% | 66% | 77th | |
| Activation rate Google Analytics | 41% | 50% | 36% | 61st | |
| Sign-up to paid Google Analytics and Stripe | 6.2% | 8.0% | 7.1% | 39th | |
| Days to first report Google Analytics | 3.2 days | 2 days | 2.4 days | 34th | |
| Salesaverage 53rd percentile | |||||
| Open pipeline HubSpot | $214K | $260K | $180K | 61st | |
| New deals this month HubSpot | 6 | 8 | 5 | 60th | |
| Win rate HubSpot | 24% | 30% | 21% | 58th | |
| Sales cycle HubSpot | 38 days | 30 days | 29 days | 31st | |
Not compared yet: gross margin (connect QuickBooks) and revenue per employee (connect Gusto). Benchmarks only use numbers read from a source, never typed in.